Lostpedia

Two spoilers have appeared in the last few days that have really annoyed me. First is the supposed name of Ms. Hawkings. Why did ABC in their infinite wisdom decide to spoil the first name of the character, making everything about this character all the more obvious, if you hadn't figured it out already.

Secondly Sky1 in the UK broadcast a special which from from behind the scenes of Episode 10, showing some glaring examples of things that happen in the future that will dramatically alter how you view the show.

Why? Why do broadcasters do this to their own material? Has anyone else seen the ineptitude displayed by ABC and Sky1 over Lost in the last few days on any TV show anywhere else in the world?